Exercises

The practice of each lesson is a calculation in the academy calculator, a template or a list. The templates are in the materials section.

01 · The deal: one retreat from two sides

Who is responsible for what — lay out a retreat across the four contract models and name who pays for empty places.
One deal in the calculator — find the two profits and break-even, compare 20 and 12 guests.
First the profit you want, then the price — add the forgotten lines and derive the price from a target profit.
Cash: money over time — find the cash gap and close it with two levers.

Two cancellation calendars — lay the venue's scale over your terms and remove the gap.
"Non-refundable" does not mean untouchable — rewrite your cancellation terms as a table by days.
When a retreat becomes a package holiday — go through the checklist of signs.
Insurance, exchange rate, the body — sort risks across three insurances, set a currency reserve.

Who your guest is — describe one guest in five lines.
Your own audience and a co-leader — estimate the group by your own circle, write down expectations of a co-leader.
Sales against the cash plan — choose a sales pace and payment options in the calculator.
Between the first payment and arrival — place points of contact on the timeline.
The booklet: it sells and it promises — build the booklet and clear every agreement error.
Your audience before the retreat — make a 12-week promo calendar.
Where: a region for the idea — pick three different regions and check one with a guide.

An honest practice card — fill in two cards.
The grid of days — lay out the program with load and rest.
The guest form and the menu — build a menu and carry the cost into the calculator.
Arrival logistics — fill in the arrivals list from a single date.
The retreat itself and after — compare plan with actual and write three terms for next time.

Package and rate — compare three models through the venue's eyes.
Meals in the package — build a menu and write the final menu deadline into the contract.
Occupancy — work out the venue's year by month.
A payback spreadsheet that lies — find eight mistakes in the teaching model.